Celebrity endorsements of food and drinks show that 80%+ are for junk food.
I knew the number was high, but this is pretty sad. I'm sure part of the issue is that healthier food options don't have budgets for celebrity endorsements.
Avoid Added Sugar, Avoid Fast Food, Avoid Soda
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darkchocolatepeanutbutter 8yr I don't like this trend at all. It reminds me of when celebrities endorsed cigarettes in advertisements. I'm glad Michelle Obama has celebrities endorsing fruits and veggies for her campaign but they also work with the junk food industry. Very confusing for small ones -
munchiemummy 8yr There should definitely be limitations on junk food advertising, just like there is for alcohol and cigarettes. Unfortunately, big food would put up a big fight. -
etsummer 8yr I think it's harder too that junk foods are more branded. Easier to advertise Coca Cola than just 'zucchini' or 'peaches' in general. -
sugardetoxme 8yr The IDF Framework for Action on Sugar they propose a ban on sponsorship of sporting events of sugar-sweetened beverages or high sugar foods. Don't think people will go for it, but would make a HUGE impact. -
garv 8yr They have the budgets because they have the turnover, simple! In India , yes of all places, a law making celebrities partly responsible for the claims made by the brands they endorse is being considered...
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DietID_TeamDietitians 8yr @garv that is such good news, especially since so many celebrities are endorsing so much processed foods that they probably don't consume.
Kudos to Panera for having drinks that don’t have any added sugar, and labeling them!
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annefood 👌🏼🎉😁
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garv Indeed !
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naturalnewbie I wish all food was always this clearly labeled! 🎉
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